The 77th Primetime Emmy Awards, held on September 14, 2025, at the Peacock Theatre in Los Angeles and hosted by comedian Nate Bargatze, marked a milestone for Apple TV+’s The Studio.
The series, a satirical comedy about the workplace created by Seth Rogen, Evan Goldberg, Peter Huyck, Alex Gregory, and Frida Pérez, won the award for Outstanding Comedy Series, shared among its executive producers, including Pérez.
This victory was part of a sweeping success, as The Studio garnered a total of 13 Emmy Awards across the Primetime and Creative Arts ceremonies: the most ever won by a comedy series in a single year and the most for a comedy debut, surpassing The Bear’s previous record of 11.
Pérez’s contributions, particularly as co-creator and co-writer of the pilot episode “The Promotion,” earned her shared awards in the category of Best Writing for a Comedy Series and recognition in the category of best production.
The impact was immediate and electrifying. The series “The Studio,” which premiered in March 2025, satirizes the chaotic lives of Hollywood executives through the bumbling character of Matt Remick, played by Rogen.
According to Nielsen data, its viewership increased by 45% the week after the Emmys. Apple TV+ reported a 30% increase in global subscriptions thanks to the series’ success, solidifying its position as a comedy powerhouse alongside other award-winning series like “Ted Lasso.”
While the series had already tied the record for most nominations (23) for a comedy, the awards amplified its cultural impact, generating viral memes about Rogen’s “cannabis-fueled chaos” and cameos from stars like Bryan Cranston. Social media was flooded with praise for its long take style and biting critiques of industry problems, making #TheStudio a worldwide trending topic for days.
The repercussions were far greater than the ratings. For Frida Pérez, a Dominican-American producer raised in the Bronx by immigrant parents, both teachers, the award was transformative.
As a former assistant to Rogen, who rose through the ranks with short films and behind-the-scenes work after graduating from Brown University, Pérez became the first Latina to win an Emmy for Outstanding Comedy Series and the first Latina to win for Outstanding Writing for a Comedy Series.
She is only the second Latina producer to win in any major series category, after Cuban-American Celia D. Romero.
In interviews, Pérez attributed her success to “working hard and never giving up,” emphasizing the mentorship of Rogen, who trusted her opinions on set.
The win opened many doors for her: Pérez participated in the National Association of Latino Independent Producers (NALIP) writers’ program in October 2025, inspiring new Latino voices, and promised “crazier storylines and more glamour” for the second season, now confirmed with a larger budget.
Commercially, the consequences were seismic. Apple CEO Tim Cook highlighted the 13 Emmy Awards during the presentation of the third quarter 2025 results as a “great night” for Apple TV+, attributing the boost to investment in content.
Lionsgate Television, a co-producer, saw its stock price rise 8% after the Emmys, while Point Grey Pictures (Rogen and Goldberg’s production company) announced promotional merchandise and a spin-off podcast.
Rogen himself tied the record for the most individual Emmy Awards in a single night (three), including Best Actor, Best Director, and Best Writing, joking in his acceptance speech, “I’ve never won anything in my life.”
Among the broader consequences for the industry was increased scrutiny of diversity. Pérez’s milestone highlighted the slow progress of the Emmys for Latino creators—only four Latino producers had ever been nominated for the top awards—prompting the Academy to announce expanded outreach initiatives in October 2025.
The studio’s dominance also fueled debates about streaming versus traditional television, with the CBS broadcast attracting 12.5 million viewers, up 15% from 2024, partly due to the high anticipation surrounding the series.
Ultimately, Frida Pérez’s Emmy for The Studio symbolizes a triumphant combination of groundbreaking representation and ingenious entertainment. It underscores how underrepresented voices, when amplified through bold collaborations like Rogen’s, can redefine Hollywood satire, transforming the frustrations of those working within the industry into an unprecedented success that humanizes the struggle between art and commerce.
Pérez’s story, from assistant to pivotal figure in the narrative, serves as a model of perseverance in a cutthroat industry, inspiring a new generation of Latino talent and proving that debut series can outshine veterans.
As The Studio gears up for its second season with “more stars and locations,” its legacy is clear: in an era of fragmented streaming, authentic and diverse stories not only win awards but transform the conversation, ensuring that Hollywood offers even more opportunities for everyone.
